What makes a great NFT offering?

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A great NFT offering has several components that make it attractive to potential buyers:

  • Develop an aesthetically pleasing or based on some "viral" product design.
  • Come up with interesting and relevant utilities for your NFTs.
  • Explore potential marketplaces to place and choose the most convenient one.
  • Evaluate your product adequately. Study the market and make your price competitive.
  • Build. Your. Community.
  • Active promotion - your best friend.


Develop an aesthetically pleasing or based on some "viral" product design.

Your NFTs should have a desirable digital asset that captures the imagination and is backed by a strong narrative. Turn on your imagination, activate your sense of beauty, make an NFT that you would definitely buy yourself!

In addition, don’t forget that trends are also very important, the larger the audience "catch" your product, the greater will be the volume of sales!


Come up with interesting and relevant utilities for your NFTs.

In an ever-changing marketplace, be prepared for its demands. Ask yourself the question- “What can a customer do with my NFT after purchasing it?”
This question will help you come up with interesting and relevant utilities that will be one of the "keys" to the success of your collection.


Explore potential marketplaces to place and choose the most convenient one.

Study in advance a few of the most suitable marketplaces for you and choose among them the best. Pay attention to such things as:

  • User-friendly interface.
  • An understandable system for selling and buying NFT.
  • Convenience of placing the collection for the creator.


Evaluate your product adequately. Study the market and make your price competitive.

Don't overcharge or undercharge. An adequate price formula is formed from the average market price of NFT collections similar to yours and how much you value your own labor on the project.

Consider not only the cost of design, marketing, and other aspects of collection development, but also the opinion of the community. No one will buy a product at too high a price.


Build. Your. Community.

It's much easier to market a new product when you already have a community around it.

Fans of popular NTF collections make up a very large portion of sales, so get people to become fans of your product and of course, make a reliable customer support system to help with any questions or problems.


Active promotion - your best friend.

You have to promote your collection. Start using social media as a tool to raise awareness of your product among potential buyers. Study trends, take the best from them, and create your own promotion script!